Analyzing Ads

Ad1

 

The target audience of this ad are men and women ranging in ages: 18-30 years old. This ad doesn’t really appeal to my emotions except on how my relatives will be smiling at this in happiness.  This ad’s meaning is to encourage you about how the Volkswagen car can go 620 miles with only a single tank of fuel and tempt you yo buy the Volkswagen. As you can see on the picture, on the key where the marks of the key has a outline of a safari; the advertiser wants you to buy the car because you can go see the safari and world in one go with the car. The advertising techniques the advertiser used are escape and lifestyle keys.

 Ad2

This ad is most suitable for teens and young adults that are in the age of 16-25 years old as the product is a designed tablet. This ad appeals to my emotions by how it is a technological device and it makes me feel concentrated or set on buying it. The hidden message behind this ad is shown in the tagline: “Creativity has no boundaries”, it tells us that it is a tool for creativity such as art and pictures with a impressive designer tool.The intended use for this product is for the works of art or drawing as seen above. Some advertising techniques that are being used are: lifestyle and possibly some techniques of escape as well.

 Ad3

The ad shown above is something that will interest adults that are interested in architecture. This ad appeals to my emotions by sparking my interest on how people do these architecture. This was shown to promote the information from the Schusev State Museum. It features many of Russian’s landmarks and Russia’s full story. At the bottom left of the ad, the tagline states: “Discover the full story’ and tells us that the museum holds the key to the story of Russia. The use of this product was to draw people who are either interested in or doing architecture. The advertiser showed some spectacular features through the photo and of how the tagline states the key to the story of Russia. Advertising techniques that are being used are beauty appeal.

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