If you’re looking for opportunities to take your students’ videos to beyond the classroom, check out this contest from the Digital ID project:
Digital Citizenship PSA Contest
Tell us/show us, as a (digital) citizen, how you exercise your rights and act responsibly.
To help make your declaration public, we’ve created an online opportunity. Check it out!
(Up to) 90-Second Video Contribution
All students in grades 4-12 are warmly invited to contribute a video to our Digital Citizenship PSA Challenge Contest. Teachers may submit up to 3 student-generated videos. The rules are simple:
For more information on the contest, along with guidelines to help building an award-winning PSA, visit the Digital ID – PSA Challenge page.
If you have questions, please contact Gail Desler at email@example.com.
What we are experiencing is an epidemic of ineffective bullying prevention educational programs and public service announcements (PSA’s).” Rosalind Wiseman
The Huffington Post now features a section on bullying, with some great articles, including What Makes a Good Anti-Bullying PSA? In two 10-point lists, author and educator Rosalind Wiseman sums up both the bad and the good:
1. Relies on gimmicks, like anti-bullying T-shirts, useless slogans like, “Bullying isn’t cool. Don’t do it,” bracelets, pledges, and celebrity appearances as the principle educational strategy.
2. Depicts stereotyped situations.
3. Shows all white people at the center of the plot, or has token racial diversity. For example, the Queen Bee white girl with her backup Black and Asian friends.
4. Presents suicide as a natural consequence of being bullied and as a revenge fantasy against the bullies. Kids don’t have to have suicide thrown in their face to take bullying seriously. Emphasizing suicide will make children think that any feelings less than that aren’t worth reporting.
5. Portrays no realistic and comforting adult presence.
6. Provides no skills or strategies to stop bullying beyond, “Tell an adult” and doesn’t acknowledge that telling an adult often doesn’t help at all.
7. Assumes that bullying is always one-way.
8. Gives the primary motivations to not bully as that you will be punished or feel guilty.
9. Emphasizes blame.
10. Ignores the fact that most bullies think they’re defending themselves or are at least justified; e.g. the victim deserves it. This is one of the primary reasons why a bully won’t see themselves in these types of campaigns.
So what makes a good bullying PSA? How about the sample below from Adina’s Deck:
And the 10 points for an effective PSA….
1. Depicts realistic scenarios, knowing that if presented realistically the topic will hold the viewer’s attention. (T-shirts, bracelets and celebrities are unnecessary.)
2. Incorporates the power, negative or positive, of the by-stander.
3. Clarifies, age appropriately, the difference between snitching and reporting.
4. Reflects young people’s understanding and experience of race dynamics. i.e. while racism can be a weapon to bully, children have a nuanced perspective on race.
5. Understands how homophobia is tied to bullying.
6. Has an adult (maybe a parent) comforting a child.
7. Doesn’t patronize the viewer.
8. Provides skills and inspiration in equal proportion to depicting the problem.
9. Is willing to acknowledge that adults can be part of the problem as well as help solve or improve the situation.
10. Inspires people to take the risk to publicly support victims and responsibly confront bullies.
Is there anything you - or your students – would question, add to or change on either list?